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Appear in
AI searches

The way people search for information and products has changed.

More and more questions are asked in AI tools like ChatGPT, Gemini, Perplexity, and Copilot. On Google, many answers now appear in AI Overviews — often without anyone clicking through to the source.

Generative Engine Optimisation (GEO) makes your content structured, citable, and clear, so these AI systems can include and credit you. In short: be the answer people see, not a link they never click.

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Your site may have a good rank...
...but AI won't cite you.

Zero-click reality

AI answers now appear before search results—and users often don’t click. If you’re not included, you’re invisible at the moment of decision.

SEO is not enough

Ranking high on Google ≠ being included in AI’s generated answer. You need content that’s structured, citable, and entity-clear.

Brand visibility risk

If your content is unclear or poorly structured, AI may overlook it and cite competitors or generic sources instead. That means their brand builds authority while yours stays invisible in AI answers.

What is GEO and why it’s SEO for 2025

GEO (Generative Engine Optimization) ensures AI engines like ChatGPT, Perplexity, Gemini, Copilot, and Google’s AI Overviews mention and credit your brand in their answers. It doesn’t replace SEO—it makes your content AI-ready.

Why GEO matters now:

  1. Search is increasingly powered by AI answers—not just search results.

  2. AI favors answer-first content, structured data, and clear entities/authors.

  3. You need GEO to align your content with how AI composes answers.

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Our solution

5-steps to better GEO

1

GEO Audit

We review your current content, brand mentions, and technical setup to see how AI engines interpret (or miss) you.

2

Playbook & Roadmap

We design a practical plan: what to fix, what to create, and how to make your content “answer-first.”

3

Implementation

We apply the changes — from rewriting pages and adding structured data to FAQs, speed, and scan-friendly layouts.

4

Authority growth

We build your credibility with PR, thought leadership, and author signals that AI engines prefer to cite.

5

Measurement & iteration

We track where you appear in AI answers and adjust continuously to keep your brand visible.

Packages &
indicative pricing

Starter packages to boost AI visibility and citations—stronger positioning, no guaranteed rankings.

GEO Sprint

GEO Growth

AI Search Leadership

Kickstart your visibility in AI answers with a fast audit and roadmap.

Build consistent presence across AI engines with ongoing optimisation.

Position your brand as the go-to source in AI search results.

from 2.900  /month

  • Full audit of your content, entities, and technical setup

  • Action plan with clear priorities for improvement

  • Basic schema and structured data implementation on priority pages

  • Initial tracking of your AI answer visibility

  • Expexted duration of min 2 months

from 4.900  /month

  • Regular content and schema updates to align with AI engines

  • PR and outreach to grow brand authority and credibility

  • Ongoing reporting and analysis of AI citations and answer presence

  • Continuous refinement of answer-first content and brand signals

  • Expected duration of min 3 months

from 9.900  /month

  • Multilingual GEO execution across markets and platforms

  • Advanced optimisation and experimentation across leading AI engines

  • Executive dashboards with actionable insights

  • Governance and long-term strategy support for sustainable visibility

  • Expected duration of min 6 months

Expected outcome: Within 4–8 weeks, first signs of progress — AI engines beginning to cite your brand, early visibility in answers, and a lift in qualified visits and enquiries.

Expected outcome: Steady growth in AI mentions and citations over time, broader visibility across queries, and measurable increases in qualified traffic and leads.

Expected outcome: Category leadership in AI search results, consistent inclusion in high-value answers across multiple platforms and markets, and long-term gains in authority, traffic, and conversions.

Ready to be the answer AI uses?

From automation and integration to content creation and personalisation, we help you stay visible in AI answers, work smarter, and grow faster.

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FAQ

What is Generative Engine Optimization (GEO)?

GEO makes your content easy for AI systems to include and cite in their answers—not just rank links. It complements, not replaces, SEO.

Why does it matter now?

Users increasingly get answers inside Google AI Overviews and chat engines (ChatGPT, Gemini, Copilot), often without clicking—so being used in the answer is critical.

Which platforms does GEO target?

Google AI Overviews, ChatGPT, Gemini, Copilot, and Perplexity—the main AI answer surfaces.

What does a typical GEO deliverable look like?

An answer-first page (300–800 words) with a clear summary, Q&A or comparison table, internal links, and schema.org markup (FAQPage/HowTo/Article/Organization).

Where do GEO assets live on the site?

On public, indexable pages (e.g., /resources/faq/, /comparisons/, /how-to/) with visible copy that matches the JSON-LD—never hidden or backend-only.

How do you measure success?

Track AI mentions/citations (prompt-set tests with evidence), AI-referral traffic, and entity share-of-voice over time. Research shows GEO tactics can significantly improve inclusion in generative answers.

How long until we see results?

Timelines vary by authority and cadence. Teams often see early movement once structured, answer-first content ships - compounding with steady publishing. No guarantees.

Does GEO or AEO replace SEO?

No. GEO works alongside SEO/AEO: SEO builds foundations, AEO targets direct answers, and GEO focuses on AI-generated responses. Most brands benefit from doing them together.

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