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With the power of mods for the most-played skateboarding games, and with the help of the #PlayForSkateistan platform, we have helped move the Skateistan non-profit organization towards the funds that enable children from third-world countries to live freely.
With this project, we conquered the global gaming community and connected with a completely new target group. With the help of PlayForSkateistan.com, players from around the world can enjoy skating in real skate parks and playing as characters based on real stories. The website provides key information about the project and gives users easy access to digital versions of skate parks, characters, and skateboards that players can use to enrich the world's biggest skateboarding games. At the same time, anyone can donate to support Skateistan, so we gave players the power to help children in real life.
We've teamed up with modders, 3D artists, and the gaming community to bring real-life elements into the world's most-played skateboarding games, like Skater XL and Session: Skate Sim. Three characters based on real children were created: Sara from Afghanistan, Natalia from South Africa, and Arun from Cambodia. We've also carefully recreated skate parks from their local areas. And artists from all over the world have created unique skateboards with inspirational messages that we can use in the game.
The stories of skateboarders from the developing world were moving, and grabbed the attention of the media, who put their words on front pages. However, we not only moved the media, but also the rest of the world. Modders started volunteering to create content, while streamers organically spread the word about Skateistan and encouraged followers to donate.
With a budget of 0 euros, the project attracted more than 200,000 players in the first two weeks, increasing engagement on Skateistan's social networks by 733% and donations by 65%. This enabled the collection of funds for three years of teaching materials for Cambodian students and covered the costs of transporting female volunteers to Afghanistan for one year.
On another note, we apparently moved the emotions of awards juries many times with this project, which is evident in the number of awards we have received so far:
